Archive for April, 2007

Ask Launches Contextual Advertising

Friday, April 27th, 2007

Ask recently launched contextual advertising. This move by ask.com is coming at a point when google is trying create monopoly in this field (though yahoo released similar ads, response is not as it was expected). We will wait and see how ask promotes its services.

source: ask blog

It’s no longer a rumor and definitely not a beta launch. Today’s announcement of the Ask Sponsored Listings contextual product is the real deal. First came Ask Sponsored Listings (ASL) 1.0 in August, 2005. Next came ASL 2.0 in October, 2006. Now comes the next innovative product offering with the Ask Sponsored Listings contextual product launching in less than four weeks.

How is this product different from our competitors, you ask? Three important reasons, each one a paradigm shift:

* It gives publishers more control over yield and relevancy
* It gives publishers more creative ad unit opportunities
* It allows both advertisers and publishers more control over where and what ads are displayed

We’ll be working with publishers to customize their implementations with some of the following options:

* New customized relevancy thresholds for publishers
* Innovative yield management thresholds that allow publishers to optimize their monetization efforts

You won’t find the standard white background with text ads. Our hybrid text + graphical contextual units will offer a fresh new look to performance based contextual advertising.

New Google desktop in 29 languages including Hindi

Friday, April 27th, 2007

Google have released new version(5) of the Google desktop in 29 languages. For the first time they released it in Hindi. Good news for Indian users of Google desktop.

Sourse googleblog

We are happy to be releasing the Google Desktop 5 application in 29 languages, including our first release in Hindi. It’s now easier than ever for people around the world to find content on their computer as well as on the web. We’ve redesigned the look and feel of the sidebar and many of our most popular gadgets. There are also previews for search results and warnings for suspicious websites, whether you’re clicking on links from documents, IMs, websites, and more.

whos.amung.us

Wednesday, April 25th, 2007

I came across this nice cool button that would add some masala to website. Name appears spelling mistake but it seems probably nearest domain name site owner could get to host his cool widget/programme. When you visit their website at whos.amung.us you will find a link that should be added to all pages of the website.

Now when you go to your website it starts showing the number of visitors in the site. It is not just this feature that makes it cool. Once you click on the button you will be taken to a page where you can see details of visitors in the site, you can see which page they are visiting and number of unique visitors. All the data is in real time.

I added a button in footer of my medical news site if you want a demo you can visit here.

Techpundits network

Tuesday, April 24th, 2007

As you know pundit means wise and intellegent man. This is derived from hindu word pandit. Keeping this in mind I wanted to create wise and intellegent people network online, the result is technology pundits network. This site hopes to be online discussion and voting forum with a twist, which is promote discussions of latest technology news. Here it comes now at our techpundits.net. Hope this site is useful to all.

Sreeram Penna

Long time since last post

Saturday, April 7th, 2007

Its been long time sine I last posted. I have been carried away by hard work needed to develop and brand medinews (Medical news website) and eyst. Now eyst is moved to org domain and would like to make it international rather than just limited to UK trainees. It is hard commitment but at the end I think it will be worth while.


My Topsites List